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About: Meryl D'Sa-Wilson
Bio: Meryl D’Sa-Wilson is a writer and content strategist with over 10 years experience. She writes about business trends, travel, marketing, behavioral health, recruitment, remote working, technology, and communications. She is currently the Digital Marketing Manager at Global Call Forwarding, a global provider of local and toll-free numbers. You can reach her on LinkedIn.
Posts by Meryl D'Sa-Wilson:
Improve Productivity With These Must-Have Business Phone Apps
Aren’t we all glad we have smartphones that make it easy to get things done within a few taps? There’s an app for almost everything these days. And this rise …Read More »
11 Key Responsibilities of a Customer Success Manager in a SaaS Company
Customer success is a crucial pillar for SaaS companies. This is because the time customer success managers (CSM) spend on improving customer engagement and reducing churn rate directly impacts the …Read More »
Using Phone Surveys to Understand Customer Pain Points
Are phone surveys dead? The short answer: no. However, with access to the internet and other channels of communication, phone surveys are often replaced with an email or post-chat survey. …Read More »
How to Create a CX Strategy for Global Customer Support
Customers can make or break a business. And any business paying more attention to only making money instead of improving customer experience will find it hard to retain customers. Customer …Read More »
How to Centralize Business Communication
Why should companies centralize business communication? What does centralized communication even look like? And can it really help improve productivity? Centralized business communication — like centralized processes — unifies all …Read More »
What is a DID Number? Definition and Benefits
Learn how having a DID number for every department in your office can help streamline business communication and call management. Here we explain how DID numbers work, what these numbers …Read More »
How to Choose the Right Softphone for Your Company?
Picking the best softphone for your business determines how your business interacts with its customers and vice versa. Find out how to choose a softphone with relevant features and add-ons …Read More »
9 Voice of the Customer Best Practices and Common Mistakes
Customer feedback is crucial in understanding the value your business offers its customers and how customers are using your products and services. Customers who don’t find value or growth will …Read More »
9 Tactics to Increase Customer Lifetime Value (CLV)
Knowing your customers’ value and how much they bring back to your business is essential in understanding where your business stands and what it can do to increase revenue and …Read More »